Hot Nife is an emergent brand in the new cannabis market and they are making a huge splash in this industry. In need of a stylish bit of headgear for their marketing and merchandising we created this FlexFit 5-panel unstructured hat, a sure-fire fashion statement which is trending heavily at the moment. With FlexFit’s retro styling and vast color palette, this black branded hat was the obvious choice for conveying the Hot Nife brand message. Our clean, well-appointed embroidery in Hot Nife’s bright neon palette took this branded hat to the next level and really added some “pop” to their brand presence.